60 Million consumers made a study, relayed by the Huffington Post, on mascaras from major brands to find out if they kept their marketing promises, and if they were good for your health.
Are they comfortable, volumizing, separating … as their names suggest? Consumers are increasingly curious about what their products, cosmetics and food contain. The Yuka application, which scans supermarket products and deciphers their composition, testifies to this.
This time around, the magazine focused on mascaras and their marketing promises. The researchers evaluated their ease of application, their effectiveness, their resistance, their content in irritant or allergenic products.
Choosing the right mascara
Their selection makes it clear that none of the products selected has the perfect composition, meeting all the study criteria. That said, L’Oréal’s Volume Million Lashes mascara seems to be a good compromise, even if it does keep some irritants.
On this subject, 60 million consumers agree with the‘UFC What To Choose which classifies it in the category of mascaras with no problem identified to date, even if it is not recommended for adolescents before 16 years old. The waterproof version of the same mascara is for its part even safer according to the UFC Que Choisir.
Other mascaras were selected by the magazine, such as Kiko’s attraction volume, Clarins Be Long lengthening mascara, Avril Beauté’s black volume mascara (organic), and Revlon super lengh mascara. All price ranges are shown.
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