Despite long-term health effects still unknown, the e-cigarette remains the big trend. The proof, according to a study published Tuesday in the American medical journal Tobacco Control, every month on the internet, 10 new brands of electronic cigarettes and 240 flavors appear.
Since August 2012, when the study began, American researchers have focused only on English-language sites and have discovered 466 brands and 7,764 flavors available there in January 2014. Since 2012, 10.5 brands and 242 new ones aromas on average appeared every month.
Brands put more emphasis on models and aromas
And when it comes to aromas, we are spoiled for choice! Fruity and chocolate tastes are the most popular, but the study also notes more original tastes such as alcohol and snacks.
This is also the astonishing observation of researchers. As much the oldest brands tended to mainly praise the health benefits of the electronic cigarette and its contribution to stopping smoking, new brands are placing much more emphasis on models and aromas. “It seems that the new brands don’t want to be compared to cigarettes that are associated with the image of cancer,” says Shu-Hong Zhu, one of the study’s authors and director of the San Diego Tobacco Research Center. (USA).
Another study published in Tobacco Control indicates that 29 million Europeans have tried to vape, the vast majority of whom are smokers, people wishing to quit smoking and young people between the ages of 15 and 24.
The e-cigarette: good or bad? In any case, opponents continue to fear that it is a gateway to smoking while the defenders underline its role in stopping smoking, the cause of 6 million deaths worldwide each year, according to the World Health Organization (WHO).
