1/ Can you tell us about the different products in the D’âme Nature range? What are they ? Why did you put forward a formula with 91% natural products?
Since 1943, Asepta laboratories have been listening to users and innovating to meet their expectations. Today, we are witnessing the emergence of a new generation of consumers: for them, pharmaceutical guarantees and the effectiveness of formulas are essential but insufficient. They are looking for products with natural active ingredients, ingredients that respect their health and the planet. While our classic ranges obviously meet the specifications of European cosmetic regulations and the French ANSM, the D’âme Nature range aims to go further and meet these new needs. We started with facial treatments such as milky cleansing oil and moisturizers, and on the strength of our success and our know-how, we continued with treatments for the body, feet and nails. For example, today we offer nail varnishes formulated from vegetable solvents, bio-sourced materials and ingredients of natural origin.
2/ Can you tell us about the history of Coup d’Éclat? How was this concept born?
In 1975, Paul Lacroix and Henri Mas, the founders of the Asepta laboratories in Monaco, wanted to create their first facial treatment. They then imagined an instant elixir capable of restoring radiance to the skin just before a party, an SOS treatment presented in a single-dose format, a very innovative approach at the time. They then baptized these bulbs “Coup d’Éclat” and registered this name which would become a few decades later the common expression to define this immediate lifting effect and this incredible glow that every woman is looking for!
3/ How have Coup d’Eclat bulbs evolved and what is their novelty today?
The formula of ampoules has constantly evolved over the past 45 years to take advantage of the search for new, more effective and better tolerated active ingredients. The Lift & Light ampoule launched last July benefits from new plant-based tensor active ingredients for a reinforced lifting effect that is suitable for all skin types, even sensitive. Its formula has also been enriched with mineral pearls to boost the healthy glow effect and a complex of moisturizing plants and hyaluronic acid salt which gives it a new anti-wrinkle and firming action for an overall action on the skin.