Apple sees potential and invests in this technology through

Apple also has to move with the times and has some money to invest, which is why it puts some cash in this technique.

Then of course we are talking about the metaverse. Apple CEO Tim Cook says the metaverse has a lot of potential and his company is investing accordingly. “It’s very interesting for us,” he noted. Global investment banks Morgan Stanley and Goldman Sachs have predicted the metaverse could be an $8 billion opportunity. And that only continues to grow.

Apple sees potential in this technology

Apple Inc. answered a question about the metaverse last week. Tim Cook was asked, “How do you feel about the metaverse opportunity and Apple’s role in that market?” “We are an innovation company,” replied the Apple CEO. “So we are always exploring new and emerging technologies. And I have talked extensively about how this area is very interesting for us.”

The metaverse is seen as the future. The future of the digital environment. It’s a series of virtual spaces where you can create and explore things. With other people who are not in the same physical space.

metaverse

Apple is of course stupid if they don’t go along with this trend. The returns can be huge, while the investments are (relatively) low. Several people have estimated the potential size of the metavers at billions of dollars. Global investment banks Goldman Sachs and Morgan Stanley see the market evolving and recognize its potential in their analyses.

At the end of last year, Haim Israel of the Bank of America said the metaverse is a huge opportunity. Where cryptocurrencies will be widely used as currency. “I absolutely believe this is a huge, huge opportunity.”