the December 7, 2012 – In Quebec, the obesity rate exceeds 25% and has more than tripled in the past 10 years for the younger generation. The population is more and more aware of the importance of healthy eating. In Japan, a new campaign encourages the consumption of “fast food”. Indeed, Pepsi is launching a miracle cure for obesity, the Pepsi Special, which encourages the overconsumption of soft drinks, one of the main culprits of this generalized excess weight. Quebec nutritionists are scandalized by this new product presented as the ideal solution to overweight.