As announced by Carlos Tavares in August, DS will switch to 100% electric from 2024. Therefore, the manufacturer has changed its plans and is working on a zero-emission E-Tense version for 2024, different from the Peugeot e- 308. Info that DS confirmed at the end of August.
He, who was moving backwards on the electric issue, was right: the Stellantis group must accelerate on this type of vehicle. In March 2020, he declared: “Electric cars are bought only by ‘green junkies’ and lack the appeal to reach ordinary consumers. “ This turnaround is not without consequences on the product level of the brands, in particular that of the new compact sedans of the former PSA group. Initially developed with a plug-in hybrid architecture, the Peugeot 308 and the DS 4 will have to convert to electric during their career. During the tests of the compact DS, the manufacturer confirmed our information.
Electric but premium
The two vehicles, which have been on the market since the second half of 2021, will not adopt the same electrification strategy. For Peugeot, it will be a question of competing with the Volkswagen ID.3 with a “competitive” price from 2023 with the current 136 hp engine. The DS 4, on the other hand, will benefit according to our information from a more powerful battery with greater autonomy to compete with the premium competition. This will be the ACC battery produced in France as part of the joint venture with Total-Saft. Under the hood will be housed the new engine designed and produced with Nidec. This development will also be used for the Opel Astra Country Tourer, which will be marketed in 2024 at the same time as the electric DS 4 E-Tense.
TO READ. The calendar of new DS until 2025
