The association for the fight against Alzheimer’s disease in Great Britain and the Anglo-Irish division of the Nestlé company have just launched a joint experiment with two test groups of patients suffering from a form of dementia. Chocolate candies whose origins date back to the 1950s were offered to people with Alzheimer’s disease to help them unearth happy memories.
“A familiar object as simple as a candy wrapper can be enough to bring back memories from happy times. They can be effective tools for working on the memory of people with a form of dementia,” explained the British researchers who have just launched this experiment.
It is obviously the Rowntree’s brand that was chosen for this experiment because it was universally known and appreciated by the British during the 1950s. But this experiment, if it is conclusive, could be developed in other European countries with the brands known to seniors.
Alzheimer’s disease is the second most feared disease, after cancer. A fear that is all the more real as the World Health Organization has announced that, according to its statistics, cases of dementia (which are caused in the vast majority of cases by Alzheimer’s disease) are expected to double by 2030. and triple by 2050. Many researchers are also looking for new therapy tools that allow memory to work.
