Mercedes partners with a tech company to take their in-car entertainment to the next level.
It German company enters into a partnership with ZYNCK. The two companies will team up to create a premium platform for digital in-car entertainment. The tech company is headquartered in San Francisco and was founded in 2019.
Tech company and Mercedes
ZYNCK aims to uniquely connect the worlds of the automotive industry, software and entertainment. The company’s mission is to add a new dimension to in-car entertainment by integrating real-time vehicle data. Of course we know Mercedes from the luxury cars they produce.
By merging a wide variety of third-party digital content on the ready-to-use platform, ZYNC forms the perfect interface. This between the content partners and the existing compatible Mercedes-Benz hardware. The goal of the partnership is to provide customers with a seamless digital entertainment experience. This is of course perfectly matched to Mercedes-Benz vehicles.
Technic
As always, the new technology will be the first to arrive in the S-Class. The EQS will also immediately receive the new applications. Then, sometime in 2023, the other models will follow. The benefits of the UI/UX technologies, such as the MBUX Hyperscreen, are becoming available. Through ZYNC, Mercedes-Benz customers have access to a wide range of renowned global and local streaming services.
So Mercedes is going to add an experience to their cars. Think of news, shows, movies or sports, most people often view this content on their smartphone or TV. However, the interior of a Mercedes-Benz allows for an immersive cinematic experience. This one goes way beyond just playing. The arrangement of the screens can all be adjusted. ZYNC provides video streaming, on-demand content, interactive experiences, local video programming, sports, news, gaming and much more through a single user interface.
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