Playing soccer is fun, but making money is more fun. And there is a lot of money to be made online in the crypto market, which is why FC Barcelona is going to be active in it.
One of the biggest football clubs in the world sees an opportunity to make even more money. The club has revealed its plans to capitalize on the rise of the metaverse and NFTs in the cryptocurrency market. Joan Laporta, president of the club, explained how it plans to enter all of these markets to get more engagement from fans around the world.
FC Barcelona and the crypto market
The club is currently investigating this and in particular the growth opportunities. FC Barcelona, one of the most influential football clubs in Spain and Europe, has announced its intention to expand into new business areas. Including the metaverse and NFTs. The aim is to increase the involvement of the club. This is due to the use of these new technologies.
Laporta spoke about the next steps the club will make. He said that lately there has been a lot of focus on blockchain products and services such as NFTs and metaverse. “We should be able to offer digital products to our members, our fans that reflect the value of the club and generate a very interesting emotional experience,” the president said.
New technologies
Laporta also announced that the club was studying to launch its first NFT drop soon, without giving more details on the subject. But you can guess that and it will have to do with football. The football club is already considering the introduction of these new technologies to generate revenue and engagement from fans around the world. Laporta also hinted at the possibility of launching a cryptocurrency issued by the club itself, rather than the phantoken already available.
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