The Association Vaincre la cysticiscidose launches its new awareness campaign. 2 million people, even healthy, would be carriers of the gene without knowing it in France.
On the surface, 4-year-old Paul looks like any child his age, yet Paul’s life is unlike that of other little boys. Paul, has cystic fibrosis and on poster the new campaign launched by the association Vaincre la muviscidose, the DNA chain that hinders it symbolizes what this genetic disease implies in his daily life and that of those close to him.
Featured on television, radio and in the written press, this campaign, broadcast during the month of September, aims to raise awareness of this invisible disease. A relatively frequent pathology since it currently affects 6,600 people in France and one newborn in 3,500 is affected. Cystic fibrosis is manifested by a chronic cough with the production of thick mucus that is difficult to cough up, frequent respiratory infections and difficulty in breathing with, ultimately, deterioration of respiratory function.
Take part in the Virades de l’Espoir on September 29
On the other hand, the objective of this new campaign is also to mobilize the generosity of the public and invite them to join the members of the Association on September 29, at Virades de l’Espoir. Giving one’s breath for those who lack it, such is the credo of this annual event, during which everyone is invited to make a physical effort by making a donation. The Association recalls that the 2012 edition of the Virades de l’Espoir made it possible to collect 5.6 million euros, or half of the resources for the year for the association.
The 29th edition will therefore take place on Sunday, September 29, 2013 throughout France, information and interactive map of events on the website from the Association.
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